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The new rhythms of retail: Thinking beyond the Golden Quarter

4 minutes
From media planner to business advisor: The expanding role of planning

3 minutes
Bring design thinking back to media strategy

4 minutes
In an AI search era, brands must go where LLMs go

3 minutes
Truth matters in media planning. How can we get it back?

6 minutes
Return of the single-minded media plan

4 minutes
Havas’ mission to make Ocado feel human and personal

3 minutes
From scroll to sold: How AI and social have collapsed fashion and beauty’s purchase journey

6 minutes
The death of the long-term agency contract

4 minutes
Marketing in an age of unpredictability

4 minutes
Escape the media doom loop and reclaim the human experience

5 minutes
The power of Gen X is overlooked as older audiences drive dual-ROI effect

4 minutes

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