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Opinion

Streaming is well-suited to the festive consumer mindset, presenting the perfect Christmas gift for media buyers, says Magnite’s Sam Wilson.

Research from Reach and PA Consulting finds that ads on local online news sites outperform those on social media, video, radio, or apps. Reach’s chief revenue officer examines the reasons. 

Women are disproportionately facing the sharp edges of redundancy and silence is not the solution, says Nicola Kemp