The Media Leader

News analysis, opinion and insight for media and advertising professionals

The publisher of the future becomes an IP company – The Future of Publishing

The Media Leader asked industry leaders from The Guardian, Havas Media, Bountiful Cow, UM, Bauer, Time Out, and WPP what publishing will look like in five years.

Beehiiv launches programmatic advertising, community-building features

CEO Tyler Denk wants to do for newsletters what YouTube did for video while providing an all-in-one solution for creators to publish and monetise written, audio, and soon video content.

Immediate Media: Joyful mindsets linked to higher receptivity to brands

A new study conducted by the magazine publisher found that mood dictates commercial receptivity.

How do we design an AI that feels unmistakably like our brand?

Brands spend a lifetime working to make their brands distinctive, differentiated and memorable through colour, sound, and font. There’s no reason that wouldn’t extend to AI.

Leading Questions with Andrea Latten – Condé Nast UK

Andrea Latten, chief business officer at Condé Nast UK, is in the hot seat for our probing and quick-fire Leading Questions.

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Opinion

Alex Davies

The sale of ITV Media & Entertainment to Sky could bring the independent broadcaster into an existing, more connected advertiser ecosystem, writes Goodstuff’s head of broadcast.

David Amodio

Channel 4’s head of sales helps you pick your way through the thicket of TV measurement.

Justin Sampson

FIFA’s inability to consistently apply its own rules has got Justin Sampson thinking about who measurement should answer to.

Data Snapshot

Data-led charts from across the UK media landscape

Find out more about the UK's most comprehensive aggregator of media data.

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26 May 2026

Our next event

The Future of Media Manchester 2026 is the region's premier event bringing together media planners, strategists, and buyers to explore the biggest challenges and opportunities shaping the commercial media landscape. Hosted by The Media Leader, the event features expert speakers, thought-provoking debates and research-led sessions designed to spark honest conversations about where the industry is heading. Taking place at the Royal Northern College of Music in Manchester on 17 September, the event will bring together 600+ industry professionals and 40+ speakers for a full day of insight, discussion and networking. Attendees can expect sharp debates, fresh perspectives and valuable connections with senior leaders across the media ecosystem — making it a must-attend for anyone looking to stay ahead of the industry’s next chapter.
17 September 2026

News analysis, opinion and insight for media and advertising professionals

The publisher of the future becomes an IP company – The Future of Publishing

The Media Leader asked industry leaders from The Guardian, Havas Media, Bountiful Cow, UM, Bauer, Time Out, and WPP what publishing will look like in five years.

Beehiiv launches programmatic advertising, community-building features

CEO Tyler Denk wants to do for newsletters what YouTube did for video while providing an all-in-one solution for creators to publish and monetise written, audio, and soon video content.

Immediate Media: Joyful mindsets linked to higher receptivity to brands

A new study conducted by the magazine publisher found that mood dictates commercial receptivity.

How do we design an AI that feels unmistakably like our brand?

Brands spend a lifetime working to make their brands distinctive, differentiated and memorable through colour, sound, and font. There’s no reason that wouldn’t extend to AI.

Leading Questions with Andrea Latten – Condé Nast UK

Andrea Latten, chief business officer at Condé Nast UK, is in the hot seat for our probing and quick-fire Leading Questions.

The Media Leader

Opinion

What does ITV selling to Sky mean for advertising

Lies, damned lies, and statistics

Get me the referee’s phone number

Industry News

Zee Entertainment’s Parul Goel: ‘The aim is to have Zee in every household’

Rita Ferro on Disney’s advertising strategy and competing with Big Tech

Publisher case study: The stop-motion video that launched the UK’s best-selling electric vehicle

How The Sun is developing its video strategy – with commercial revenue director Owen Griffiths

How publishers are fighting to protect their copyright from AI companies

Video investment drives modest growth in main media spend, says Bellwether

Health Select Committee recommends expanding HFSS ad restrictions to brand advertising and OOH

Audiotrack at 10: Audio is becoming the soundtrack to everyone’s life

Data Analysis

Mapping the UK agency landscape

The industry is calling it cross-media. It’s not

Campaign ROI is maximised when audio gets 25% of spend, finds Radiocentre report

Tech firms must enforce tougher age checks for social media platforms, regulator says

Data Snapshot

The ad-vantages of streaming

World Cup Wonders

Our next event

Upcoming Event

The Future of Media Manchester 2026