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Radio outperforms in study analysing relationship between attention and emissions
Study by Ebiquity, Lumen and Net Zero Media aims to encourage advertisers to consider environmental impact alongside campaign effectiveness.
3 minutes
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Listen, Watch and Catch Up
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How to build a holdco that’s good for media — with Dentsu, Omnicom and WPP
Dan Clays, Annette Male and Michael Karg speak with Advertising Association president Andria Vidler about how holding groups are transforming to meet the shifting demands of clients.
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16/11
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