The agency group has restructured its Village model to align media, creative, branding, PR, design, customer experience and business transformation efforts under centralised leadership.

What happens when an organisation asks people to change faster than they have the capacity to absorb it? Lisa Morgan assesses the risk of change fatigue.

Before excluding a news brand from an autumn plan, ask three questions. When was our assumption last tested? Does the evidence describe actual behaviour or brand perception? And what has changed since?

Amazon is being sued by the US Federal Trade Commission (FTC) and a bipartisan group of 22 state attorneys general, who allege the e-commerce giant likely extracted more than $20bn from advertising customers by manipulating the auctions used to set ad prices on its platforms. 

OpenAI’s ads business is growing at pace. Is it merely ‘plucking low-hanging fruit’, or can it eat search’s $200bn lunch?