Analysis: Perplexity has confirmed it doesn’t have plans to revisit ads anytime soon after being among the first to trial the model, but what’s behind this U-turn? Are ads within AI models unavoidable?

Our Future Media Leader of the Year and Just Eat Takeaway’s senior media manager for northern and southern Europe answers our probing and quick-fire Leading Questions.

The thought-leadership conference focuses on strategy and product innovation across TV distribution and monetisation. Speakers explore the deepening relationships between broadcasters and global SVOD services, how Pay TV lives with less content exclusivity, and much more.

Talent and fame are frequently governed by three levers of ‘attention’, namely scarcity, pattern reliance, and distribution. Phil Rowley breaks it down. 

In our pursuit of ever more granular data, have we truly improved consumer understanding, or merely swapped one set of acronyms for another?