As reported in the most recent edition of Marketing Week (28/5) Saatchi & Saatchi has ousted J Walter Thompson from the top slot as number one agency in terms of total expenditure (Register MEAL figures). WCRS rose up six places since last year jumping from 18th to 12th on the list.
Total expenditure – Press & television
Apr92-
Apr91-
Mar-93
Mar-92
93
92
1
2
Saatchis
219.84
188.81
2
1
JWT
182.89
199.93
3
4
DMB&B
175.35
155.98
4
3
O&M
173.02
160.51
5
6
BMP DDB Needham
141.42
146.2
6
5
BSB Dorland
136.24
147.7
7
7
Lowe How.Spink
135.99
136.57
8
9
AMV.BBDO
132.22
98.42
9
8
McCann-Erickson
110.77
108.24
10
11
Publicis
105.04
91.67
Source: Register-MEAL
Media Jobs
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