Roxy’s drunken fumble on BBC One relegates Man Utd on ITV
Tuesday brought a limited selection of evening programming from ITV, with live football taking up much of the broadcaster’s schedule. Although, just beforehand there was a solo soap offering from the channel, with Emmerdale (7pm) kicking things off.
Last night’s visit to the Dales saw the usual cocktail of rural sexcapades, double crossing and muddy wellies, with lovely local lad Adam bedding lovely local lass Katie for a twenty quid bet. It might not have reached the dramatic heights Emmerdale has provided fans with throughout 2013 but Tuesday’s pedestrian fayre still brought in ITV’s biggest audience of the day.
6 million viewers watched as Katie realised even a quiet pint down the pub will result in some conflict and dramatic shouting in any given episode, netting a 31% share.
Straight afterwards, ITV brought viewers all the way to Old Trafford as Adrian Chiles, Roy Keane and Lee Dixon sat about, chin-wagging about strategy, formation and all that lark as Manchester United faced off against Shakhtar Donetsk at 8pm.
The latest Live UEFA Champions League (ITV, 7:30pm) Group A fixture resulted in the home team scoring a 1-0 victory over their Ukrainian rivals, netting a peak audience of 4.8 million viewers around the time of Phil Jones’ goal.
Overall, an average audience of 3.8 million viewers watched all of the two and a half hour coverage, scorring a 17% share.
At the same time, BBC One managed to grab the evening’s biggest share and kept hold of it for the remainder of the day. After a disastrous performance on Monday, Tuesday saw EastEnders (7:30pm) get its mojo back, thanks to the repellent effect football had on most casual TV viewers.
Last night’s selection of grim scenes focused mainly on sorry mascara-smeared reject Roxy Mitchell as she threw herself on resident square-jawed ‘ard man (and all round purveyor of bad news), Carl White.
An impressive 7 million viewers watched the drunken night of passion and plotting unfold, securing a 34% share and the day’s biggest audience.
Over on Channel 5 at 8pm, Myleene Klass brightened her teeth, flashed that professional perma-smile and single-handedly saved Christmas. The Great Christmas Toy Giveaway may have sounded like it originated from a pure and sweet idea, but it was actually a two hour exercise in cross promotional product placement.
A lowly 317,000 watched as Myleene mistakenly exposed and made transparent the true commercial intentions of the festive period, deservedly netting a 2% share.
In the 9pm slot, the sexy septuagenarian drama of Last Tango in Halifax continued BBC One’s winning streak with 5.7 million viewers tuning in to see Alan and Celia finally tie the knot. The biggest audience in the 9pm slot (a 25% share) watched as the late-in-life romantics were dealt another emotional blow, ruining just about everybody’s Tuesday night.
Over on Channel 4, Heston Blumenthal jumped on the “let’s put the term ‘Great British’ in the title because that’s what we do now” bandwagon with Heston’s Great British Food (9pm). An audience of 1.6 million viewers watched the try-hard chef do silly things to fish and chips, netting a 7% share.
At the same time on BBC Two, Simon Reeve continued his rock and roll pilgrimage in, er, Pilgrimage with Simon Reeve (9pm). 1.2 million viewers watched as the presenter bagged another epic gap year on the back of the license fee, resulting in a 5% share.
Later at 10:35pm, BBC One’s Panorama ruined the childhoods of many by exposing the proceeds from Comic Relief have been habitually used to build palaces for Kim Jong-un and weapons for the Daleks, or something similar.
The investigative piece brought in an impressive 1.7 million viewers, although there was surprisingly little outrage on Twitter during the broadcast, peaking at 109 tweets per minute .
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Overnight data is available each morning in mediatel.co.uk’s TV Database, with all BARB registered subscribers able to view reports for terrestrial networks and key multi-channel stations.