Year-to-date box office has reached £976.6m, now running 21% ahead of the equivalent period and on track to exceed £1bn in revenue next month.
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The former chief revenue officer was named to the new role one day after its upfront event in London.
Stagwell CEO Mark Penn discusses why he’s bullish about AI, the ad market, and the challenger holding group’s positioning against the Big Three.
The UK digital ad market grew 13% year-on-year in H1 2026 to £21.6bn, according to IAB UK. The expenditure is greater than £5bn more than was spent on digital channels in all of 2020.
According to Kantar, a net 75% of marketers plan to increase investment in AI assistants in 2027, even as just 23% of consumers say they trust their brand or product recommendations.
A report from the World Federation of Advertisers has found that less than one-fifth of multinational brands now use labour-based remuneration models.
John Cross, Dean Scoggins, Nikhita Chulani and Henry Williams speak with James Longhurst about how publishers embraced multi-platform strategies during this year’s biggest global cultural event.
Barb data seen by The Media Leader shows streaming giants’ top UK titles are dwarfed by PSBs in total audience reach, but reach isn’t everything to TV planners.
Analysis: By settling with US state attorneys general, Paramount’s path is clear to acquire Warner Bros Discovery. Has it created a conglomerate to rival the tech and streaming giants? Or will a decline in media plurality and high debt weigh on the new company’s ambitions?
Organisations ‘over-corrected’ in hiring based on technical skills rather than critical and strategic judgement, and incentives are needed to reward AI adoption, report says.
