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Media Research Group Conference 1993

Media Research Group Conference 1993

This year’s Media Research Group (MRG) conference centres around developments in media research, concentrating on how media planning has changed over the years and the impact these differences will have on the industry.

Sessions at the conference (11-14 November) will include “Slicing up the airwaves” – seen through the eyes of David Mansfield of Capital Radio, a debate on “Media Research Provides The Cutting Edge Today” including Ray Kelly of Carat UK and John Ayling of John Ayling & Associates. Rosemary Taylor, research director at Optimedia, will give an overview of industry research, and David Mellor will give his overview on the future of the BBC.

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