Media planning can feel like an elusive practice to those outside of agencies. In our ongoing series, Generation Media’s Akanksha Sharma takes us through her daily routine.
The Media Leader Staff
LATEST ARTICLES
Following up on questions from this year’s Future of Media Manchester event, strategy leaders answered attendees’ queries about how data and insights can be used to impact media strategies.
The Future of Video Brussels brought together 160+ media executives from Belgium and nearby markets last week, where there was a determination to embrace fragmentation as a driver for innovation. Local stories combined with data, plus collaboration, will help the TV and premium video market prepare for the future.
OOH is no longer just a platform for ads. It’s a platform for progress. JOLT UK explains.
Don’t miss your opportunity to join the ranks of the Adwanted Media Research Awards winners.
The final deadline to enter the Adwanted Media Research Awards 2026 is 10 October 2025.
The Media Leader’s content director James Longhurst hosted a panel on the challenges clients and agencies face throughout the year as they seek to meet and exceed boardroom expectations.
Catch up on the key discussion points from the The Future of TV Advertising Canada conference in this podcast episode.
Follow live as we report from The Future of Media Manchester 2025.
Carpenter will develop the company’s digital and automation capabilities.
