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Author
Steve Smith
Page 4
Steve Smith
Steve Smith is the chief commercial officer at savi
Latest articles
Supermarket media spend indicates strategy changes
Steve Smith
•
March 14, 2012
•
2 minutes
Tesco’s new jobs: What Twitterers think
Steve Smith
•
March 9, 2012
•
3 minutes
From ‘show and sell’ to ‘involve and tell’
Steve Smith
•
February 28, 2012
•
4 minutes
Sainsbury’s rediscovers pleasure of food but what about the shopping experience?
Steve Smith
•
February 8, 2012
•
3 minutes
What can Tesco learn from its Fresh & Easy experience in the US?
Steve Smith
•
January 26, 2012
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3 minutes
Supermarkets at the sharp end of changing consumer behaviour
Steve Smith
•
January 20, 2012
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4 minutes
Seven things supermarkets need to do in 2012
Steve Smith
•
January 10, 2012
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7 minutes
The Big Price Drop
Steve Smith
•
January 5, 2012
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2 minutes
The changing values of UK supermarket shoppers
Steve Smith
•
December 14, 2011
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4 minutes
Delivering brand experience through social media
Steve Smith
•
November 9, 2011
•
4 minutes
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