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  1. Home
  2. Author
  3. Ian Maxwell

Ian Maxwell

Ian Maxwell Avatar

Ian Maxwell is the CEO of Converge


Latest articles

  • AI can help media planning, but only if you fix workflows and keep planners

    AI can help media planning, but only if you fix workflows and keep planners

    Ian Maxwell

    •

    September 21, 2026

    •

    5 minutes
  • Cannes 2026: How agentic AI levels the playing field for indie agencies

    Cannes 2026: How agentic AI levels the playing field for indie agencies

    Ian Maxwell

    •

    June 16, 2026

    •

    5 minutes
  • Connected TV won’t scale unless it ditches old programmatic tech

    Connected TV won’t scale unless it ditches old programmatic tech

    Ian Maxwell

    •

    May 21, 2026

    •

    5 minutes
  • Stop with the hype: AI agents should feel ordinary, not revolutionary

    Stop with the hype: AI agents should feel ordinary, not revolutionary

    Ian Maxwell

    •

    January 20, 2026

    •

    7 minutes
  • How agentic AI’s machine muscle and the thinking power of media indies can level the playing field

    How agentic AI’s machine muscle and the thinking power of media indies can level the playing field

    Ian Maxwell

    •

    October 24, 2025

    •

    6 minutes
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