LATEST ARTICLES

M&A sector analysis

27 Jan 2020 | Paul-Georges Picot

Personalisation, control and content are the big drivers of marketing M&A, writes Results International’s Paul Georges-Picot.

Why are martech and adtech driving M&A?

29 Oct 2019 | Paul-Georges Picot

Paul-Georges Picot looks at how left-field buyers seeking to add data-driven personalisation to their portfolio are impacting the sector’s M&A activity.