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AI is ‘supporting rather than disrupting’ increasingly concentrated ad market growth — for now

4 minutes
Video investment drives modest growth in main media spend, says Bellwether

4 minutes
How AI, China and media consolidation is keeping the global ad market ‘buoyant’ – with WPP Media’s Kate Scott-Dawkins

1 minute
WPP Media upgrades growth forecast despite macro headwinds

4 minutes
Strait of Hormuz disruption threatens $94bn of global ad investment over next 18 months

4 minutes
UK adspend increased 6.4% in 2025 as AA/Warc updates data presentation

4 minutes
What a K-shaped economy could mean for the ad market — with Kate Scott-Dawkins

2 minutes
Search and online display formats now account for four-fifths of UK adspend

3 minutes
Digital adspend to grow by double digits in 2025 and 2026

2 minutes
Magna revises adspend forecast downwards

2 minutes
WPP Media downgrades ad growth forecast amid macro chaos

6 minutes
UK adspend up by double digits in 2024

3 minutes

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