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MediaTel Insight: Ad Forecasts From Merrill Lynch
Merrill Lynch analysts have slightly downgraded their 2003 US and global advertising growth forecasts, but say that the cuts are much less severe than expected given the “gyrations” experienced so far this year.
Also On MediaTel Insight Today…
Heat Boosts EMAP Consumer Ad Revenues, Says Lehman
Consumer publishing ad revenues are expected to rise by 5.8% at EMAP, according to a full-year results preview by analysts at Lehman Brothers.
European Broadband Penetration To Pass US In 2007
Europe will overtake the US in the penetration of broadband internet in online homes by 2007, according to new forecasts from Jupiter Research.
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