Crystal Communications is launching a new automotive parts and equipment title on February 15. The bi-monthly will have a controlled circulation; it launches with an initial print run of 27,000.
The A4 size title will concentrate on news analysis and product and promotions development. The target market is service garages and wholesale distributors. The title will be approximately 60 pages and will have an ad:ed ratio of 55:45.
Mono page £1795
Colour £2590.
Ad manager: Bob Sockl 0634 261262
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