The BBC’s commercial arm, BBC Worldwide, is launching a YouTube channel for its hit show Top Gear.
The channel, which can be found at youtube.com/topgear, will feature clips from the show as well as interviews with celebrities.
The new channel marks the first time the programme has been given a dedicated presence on the site, although BBC Worldwide has previously shown Top Gear clips on its own channel in the past.
The channel’s content will also include clips from the presenters’ other shows including Jeremy Clarkson’s MotorWorld, Car Years and Extreme Machines, as well as Richard Hammond Meets Evel Knievel.
Simon Danker, director of digital media for BBCW, said: “Top Gear has a massive audience across the globe so we thought it was time it had its own place on YouTube.
“The BBC Worldwide YouTube channel has already proven its value to users, having generated millions of views since its launch in March last year.”
YouTube: www.youtube.com