HTV and Westcountry are to move their sales to TSMS, joining Anglia, Meridian and Ulster TV. The move is likely to take place at the end of next month. Scottish TV and Grampian are expected to follow.
If STV and Grampian join TSMS, the sales house’s share of all TV advertising would be around 26%, but this is likely to be approved by the DTI, due to the flexibility it has said it will allow for the smaller companies.
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