Free monthly music magazine The Fly topped the market once again with a circulation of almost 109,000 copies following an impressive 7.5% year on year increase.
Future Publishing’s Classic Rock was the only other title in our analysis to enjoy a year on year rise. The magazine was up by 1.5% year on year (and 1.3% period on period) to more than 71,200 copies.
Bauer’s Mojo, meanwhile, saw its circulation fall to around 98,000 copies after a 2% year on year drop, despite being up by 0.8% period on period.
The publisher’s other music titles Q and Kerrang! both suffered year on year and period on period declines. Q‘s circulation dropped to below 95,000 copies after a 8% year on year decrease, while Kerrang! was down to 41,000 copies following a substantial 21.3% fall.
IPC’s music magazines also struggled during the six-month period. NME lost a hefty 20.6% of its circulation over the year, taking it down to 38,400 copies, while Uncut reported a 13.3% year on year decline to 75,500 copies.
Future’s Metal Hammer also had a poor six months, down by almost 17% year on year to under 42,000 copies.
| Title | Publisher | Jul-Dec 08 | Jul-Dec 09 | Actual Change | % Ch | Jan-Jun 09 | PoP % Ch | |
|---|---|---|---|---|---|---|---|---|
| The Fly | Channelfly Enterprises Ltd | 101,351 | 108,906 | 7,555 | 7.5 | 107,771 | 1.1 | |
| Mojo | Bauer Consumer Media | 100,507 | 98,484 | -2,023 | -2.0 | 97,722 | 0.8 | |
| Q | Bauer Consumer Media | 103,017 | 94,811 | -8,206 | -8.0 | 100,172 | -5.4 | |
| Classic Rock | Future Publishing | 70,188 | 71,242 | 1,054 | 1.5 | 70,301 | 1.3 | |
| Uncut | IPC Ignite | 87,069 | 75,518 | -11,551 | -13.3 | 76,526 | -1.3 | |
| Metal Hammer | Future Publishing | 50,269 | 41,777 | -8,492 | -16.9 | 46,004 | -9.2 | |
| Kerrang! | Bauer Consumer Media | 52,272 | 41,125 | -11,147 | -21.3 | 43,253 | -4.9 | |
| NME | IPC Ignite | 48,459 | 38,486 | -9,973 | -20.6 | 40,948 | -6.0 |
Source: ABC
