TV market round-up: April 2019

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Following a string of disappointing results in March, television revenues – as estimated by UK media agencies – performed much better in April.


Following a string of disappointing results in March, television revenues – as estimated by UK media agencies – performed much better in April.

Channel 4 had a good month, up 19% year-on-year to £52.2m – the best performance of the market in terms of growth.

Meanwhile, ITV, the largest of the broadcasters, was up just over 11%, taking its revenues to almost £115m. ITV Breakfast, meanwhile, was up just 0.7% to just over £4.6m.

Elsewhere, Total Satellite was up 4.4% to almost £193m.

Total RevenueApr-18Apr-19% Change
ITV103,060,000114,540,00011.1
Channel 443,850,00052,210,00019.1
ITV Breakfast4,600,0004,630,0000.7
Total ITV/C4/ITV Breakfast151,510,000171,380,00013.1
Total Satellite184,670,000192,880,0004.4

Source: Agency Estimates

Total Satellite revenue comprises ITV digital channels; Sky Sales (inc C5 & Viacom); C4 Dig Sales (inc UKTV & BT channels) plus other dig channels

% Share of ITV Revenue by FranchiseApr-18Apr-19% Point Change
Anglia TV7.727.830.11
Carlton11.9412.440.50
Central16.0315.66-0.37
HTV6.366.30-0.06
LWT11.5710.64-0.93
Meridian11.5211.570.05
North West/Border11.4811.40-0.08
Scotland8.058.150.10
Ulster (UTV)1.961.94-0.02
West Country1.921.930.01
Yorkshire/North East11.4412.140.70
CPTsAdultsMenWomenHwvsHwvs/ChABC1 Adults
ITV13.4238.9820.4719.25194.4036.20
% Ch YoY43.0748.0040.4840.72101.1050.04
Channel 4 inc +113.3932.0822.9820.81102.4126.52
% Ch YoY33.4833.7333.3030.2437.9434.74
ImpactsAdultsMenWomenHwvsHwvs/ChABC1 Adults
ITV10,039.863,456.986,582.866,999.63693.193,722.98
% Ch YoY-22.31-24.90-20.88-21.02-44.73-25.92
Channel 4 inc +14,588.131,914.792,673.332,951.88599.802,316.37
% Ch YoY-10.80-10.96-10.68-8.58-13.68-11.63
Channel 53,149.011,181.691,967.332,131.04393.991,397.66
% Ch YoY-9.87-16.35-5.48-9.59-13.71-6.36
Satellite40,490.9618,850.3221,640.5926,260.274,633.3815,803.86
% Ch YoY-9.19-7.48-10.64-7.38-17.15-10.03
Total Broadcast63,384.5927,184.3136,200.2241,759.497,009.8825,453.55
% Ch YoY-7.84-7.73-7.92-6.28-16.10-8.59


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