Video and TV viewing on tablets is significantly on the rise, but TV makers need not fear, new research has revealed.
“While the trends vary by region, it is evident that consumers around the globe are watching more video and TV content with their portable electronic devices as these provide additional means of accessing content,” noted Riddhi Patel, research director of consumer insights for NPD DisplaySearch. “Despite this increase, however, TVs still remain the primary device of choice for viewing TV content, with 30% of consumers reporting that they view TV/video content on TVs alone.”
Read the full Rapid TV News article here.