Amazon and Viacom announce exclusive video deal

Amazon and Viacom have announced a multi-year video licensing deal that will see Amazon add thousands of episodes from Nickelodeon, Nick Jr., MTV and COMEDY CENTRAL – including a collection of unique subscription TV shows.

US Amazon Prime members will have unlimited instant streaming access to children’s programmes such as Bubble Guppies, The Backyardigans, Team Umizoomi, Blue’s Clues and Victorious, along with shows from MTV and COMEDY CENTRAL.

Prime members will also have access to future episodes of Dora the Explorer, SpongeBob SquarePants, Fairly Odd Parents and Fresh Beat Band – available across devices including Kindle Fire, iPad, iPhone and Roku.

“Kids’ shows are one of the most watched TV genres on Prime Instant Video, and this expanded deal will now bring customers the largest subscription selection of Nickelodeon and Nick Jr. TV shows online, anywhere,” said Bill Carr, vice president of Digital Video and Music for Amazon.

Philippe Dauman, President and Chief Executive Officer of Viacom added: “We are thrilled to be extending and deepening our relationship with Amazon. This innovative agreement will provide Prime members with access to even more of our best programming from our major television brands, including many digital video subscription streaming exclusives.

“Amazon has created a unique, brand-friendly environment for streaming entertainment and consumer products and we are excited to work with Amazon to bring customers shows they love.”

LOVEFiLM customers in the UK and Germany will receive some of the same shows later this summer.