Trinity, the UK regional newspaper publisher, announced today that it has acquired Mediaserve Ltd for approximately £1.6 million. Through its wholly owned subsidiary Amra, Mediaserve represents a substantial number of Trinity’s titles to advertisers.
Trinity will be transferring all of its titles to Amra in time, but at the present will remain with its current saleshouse.
Philip Graf, chief executive at Trinity, commented on the acquisition: “Trinity has for some time recognised the need to have a single sales-house and greater control of this important part of our business. Incorporating all Trinity titles into Amra will provide national advertisers with the opportunity to book the key conurbations covered by Trinity’s titles with one call.”
Trinity: 01244 687000
Media Jobs
Hello. We have downloaded cookies on your device. Some of these cookies are essential for the website to function. Others are non-essential and are used for analytics and advertising.
We need your consent for these types of cookies.
To withdraw your consent or change your cookie choices, please do this through your browser settings.
Otherwise, click OK to accept and continue.
