ABC London Newspaper Focus: Mar 2009

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The latest ABC figures show that the Evening Standard‘s circulation dropped 1.3% year on year in March, leaving the evening paper with a total circulation of around 280,500. The afternoon freesheet thelondonpaper saw its distribution remain static year on year, at almost 600,000 copies, while rival title the London Lite was up 1.2% to around…


Newspapers

The latest ABC figures show that the Evening Standard‘s circulation dropped 1.3% year on year in March, leaving the evening paper with a total circulation of around 280,500.

The afternoon freesheet thelondonpaper saw its distribution remain static year on year, at almost 600,000 copies, while rival title the London Lite was up 1.2% to around 400,500.

Morning business freesheet City AM also saw its distribution increase over the year to the end of March, up 7.5% to around 104,500 copies.

The Metro (London), meanwhile, was down by 1.2% to around 733,000 copies.

TitleAuditMar-08Mar-09Actual Change PoP% Change PoP
Morning Papers
City AMBDP97,167104,4937,3267.5
Metro (London)BDP742,145733,284-8,861-1.2
Evening Papers
Evening Standard (London)ABC284,030280,461-3,569-1.3
London LiteBDP395,633400,5474,9141.2
thelondonpaperBDP500,792500,9491570.0
Total London Papers 2,019,7672,019,734-330.0


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