BBC scales back red button video

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The BBC has announced that it is going to scale back the video content within its red button services on Sky, Freesat and Virgin.

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Anne Tucker Anne Tucker has been in the media and advertising industry since 2001. Currently heading up the research division at Mediatel, she has held roles across the company overseeing data, news and AV. Before joining Mediatel in 2005, she was Research Manager at The Allmond Partnership media agency, having spent several years prior to that in retail and change management.


The BBC has announced that it is going to scale back the video content within its red button services on Sky, Freesat and Virgin.

It plans to reduce the number of video streams available on the platforms from five to just one. Freeview was already just one stream.

These changes are due to its focus on its ‘Connected Red Button’ service, which Daniel Danker announced earlier this year at the Digital Television Group summit in March.

The changes to the existing red button services will commence on 15 October.

Read the full article at Digital TV Europe.



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