ITV continues to outperform its rivals, once again posting the only year on year (YoY) increase in revenues according to latest agency estimates.
During October commercial revenues for ITV were £135.1m, a rise of 7% on 2018’s total.
ITV breakfast by contrast suffered the biggest fall, with commercial revenue decreasing by 6.9% YoY to £6.1m.
Channel 4 saw only a marginal fall, with total revenue down 0.4% YoY to stand at £58.4m.
Elsewhere Total Satellite revenues dipped slightly, down by 0.7% YoY to £215.3m.
| Total Revenue | Oct-18 | Oct-19 | % Change |
|---|---|---|---|
| ITV | 126,280,000 | 135,140,000 | 7.0 |
| Channel 4 | 58,620,000 | 58,380,000 | -0.4 |
| ITV Breakfast | 6,540,000 | 6,090,000 | -6.9 |
| Total ITV/C4/ITV Breakfast | 191,440,000 | 199,610,000 | 4.3 |
| Total Satellite | 216,850,000 | 215,270,000 | -0.7 |
Source: Agency Estimates
Total Satellite revenue comprises ITV digital channels; Sky Sales (inc C5 & Viacom); C4 Dig Sales (inc UKTV & BT channels) plus other dig channels
Revenue figures also include BVOD; sponsorship and product placement
| % Share of ITV Revenue by Franchise | Oct-18 | Oct-19 | % Point Change |
|---|---|---|---|
| Anglia TV | 7.78 | 7.94 | 0.16 |
| Carlton | 12.55 | 12.42 | -0.13 |
| Central | 15.82 | 15.64 | -0.18 |
| HTV | 6.31 | 6.19 | -0.12 |
| LWT | 11.25 | 11.72 | 0.47 |
| Meridian | 11.45 | 11.56 | 0.11 |
| North West/Border | 11.35 | 11.10 | -0.25 |
| Scotland | 7.93 | 8.20 | 0.27 |
| Ulster (UTV) | 2.03 | 1.98 | -0.05 |
| West Country | 1.89 | 1.85 | -0.04 |
| Yorkshire/North East | 11.65 | 11.41 | -0.24 |
| CPTs | Adults | Men | Women | Hwvs | Hwvs/Ch | ABC1 Adults |
|---|---|---|---|---|---|---|
| ITV | 14.92 | 39.71 | 23.89 | 22.09 | 221.49 | 38.57 |
| % Ch YoY | 10.00 | 0.99 | 15.42 | 13.40 | 29.50 | 6.65 |
| Channel 4 inc +1 | 12.15 | 31.23 | 19.88 | 18.92 | 91.03 | 22.94 |
| % Ch YoY | -0.75 | 4.09 | -3.83 | -2.92 | 5.81 | -1.30 |
| Impacts | Adults | Men | Women | Hwvs | Hwvs/Ch | ABC1 Adults |
|---|---|---|---|---|---|---|
| ITV | 10,658.80 | 4,004.21 | 6,654.61 | 7,196.49 | 717.84 | 4,122.61 |
| % Ch YoY | -2.71 | 5.96 | -7.28 | -5.63 | -17.36 | 0.34 |
| Channel 4 inc +1 | 5,654.41 | 2,199.22 | 3,455.17 | 3,630.49 | 754.48 | 2,994.68 |
| % Ch YoY | 0.34 | -4.32 | 3.55 | 2.58 | -5.87 | 0.90 |
| Channel 5 | 3,444.45 | 1,355.45 | 2,088.99 | 2,337.20 | 456.33 | 1,533.66 |
| % Ch YoY | -8.53 | -3.50 | -11.52 | -8.29 | -19.31 | -3.53 |
| Satellite | 42,956.43 | 19,891.12 | 23,065.09 | 27,802.81 | 4,569.85 | 16,506.54 |
| % Ch YoY | -4.47 | -4.48 | -4.46 | -4.14 | -10.77 | -4.93 |
| Total Broadcast | 69,133.53 | 30,086.31 | 39,046.99 | 44,962.98 | 7,284.26 | 28,007.13 |
| % Ch YoY | -1.80 | -0.07 | -3.09 | -2.41 | -10.67 | -0.54 |
