It was generally a bad six months for the golf magazines, with ‘Golf World’ the only publication to record an improved figure on the same period in 1995, up just 1.35%. The main loss was experienced by ‘Fore!’, down 8.33%.
The changes leave ‘Golf World’ 12,140 ahead of it’s nearest rival ‘Golf Monthly’, as opposed to 8,873 in front the year previously.
Title
Jul 95 – Dec 95
Jul 96 – Dec 96
% Change
Actual Change
Fore!
57,759
52,948
-8.33
-4,811
Golf Monthly
72,638
70,470
-2.98
-2,168
Golf World
81,511
82,610
1.35
1,099
Todays Golfer
58,514
54,028
-7.67
-4,486
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