The Apprentice Attracts Over 6.4 Million To BBC One

Sir Alan’s clutch of incompetents once again lured viewers to The Apprentice last night, with over 6.4 million adults tuning in to BBC One.

The boys’ team made a pig’s breakfast out of their attempts at turning a north London pub into an Italian restaurant for the night, but thankfully they dismissed someone’s idea of fake accents and moustaches.

The girls’ efforts weren’t much better with a half-baked Bollywood night, but they won the challenge when it came down to the figures. The programme, which has become one of the most popular for downloads on the iPlayer, gave the channel a 28.2% viewing share between 9pm and 10pm.

ITV1’s X-Factor inspired Rock Rivals was no match for Sir Alan, with les than two million choosing the show, giving the channel an 8.6% audience share.

Despite being a repeat, Grand Designs continued to perform for Channel 4, with over 3.2 million viewers (14.2%). Meanwhile, Five’s Extraordinary People series lured just fewer than 1.6 million (7%) in the timeslot.

ITV: 020 7843 8000 www.itv.com BBC: 020 8743 8000 www.bbc.co.uk Channel 4: 020 7396 4444 www.channel4.com Five: 020 7550 5555 www.five.tv