The latest ABC results for online newspapers saw both MailOnline and Independent online break all-time traffic high records; however, the majority of other news sites recorded either declines or little change.
Up 2.4% period on period (PoP), MailOnline recorded a record 12.07 million unique daily users in October, while a 1.1% PoP boost saw Independent online surpass 2.42 million.
There was less good news for Metro’s and Telegraph’s online news portals, which were down -15% PoP (-219,000) and -13.5% PoP (-535,000), respectively.
Standard.co.uk, Trinity Mirror Nationals and guardian.co.uk also all recoded declines in average unique daily browsers over the month.
A little way down the rankings, Teesside Evening Gazette managed to boost its audience by almost 63,000 (up 12.3% PoP), while an 8.5% PoP rise saw www.liverpoolecho.co.uk add an extra 22,700.
| Site | Oct 14 Daily Average Unique Browsers | Sep 14 Daily Average Unique Browsers | Change | % Change |
|---|---|---|---|---|
| MailOnline | 12,071,646 | 11,792,392 | 279,254 | 2.37 |
| guardian.co.uk | 6,235,268 | 6,499,563 | -264,295 | -4.07 |
| Telegraph | 3,438,931 | 3,973,637 | -534,706 | -13.46 |
| Trinity Mirror Nationals | 3,567,248 | 3,883,412 | -316,164 | -8.14 |
| The Independent | 2,424,390 | 2,397,122 | 27,268 | 1.14 |
| Metro | 1,244,226 | 1,462,873 | -218,647 | -14.95 |
| express.co.uk | 788,924 | 754,722 | 34,202 | 4.53 |
| dailystar.co.uk | 576,469 | 556,126 | 20,343 | 3.66 |
| standard.co.uk | 318,650 | 350,984 | -32,334 | -9.21 |
| manchestereveningnews.co.uk | 383,967 | 389,131 | -5,164 | -1.33 |
| www.liverpoolecho.co.uk | 290,940 | 268,240 | 22,700 | 8.46 |
| Wales Online | 178,781 | 180,069 | -1,288 | -0.72 |
| Newcastlechroniclelive.co.uk | 160,058 | 149,231 | 10,827 | 7.26 |
| Birmingham Mail | 148,793 | 143,530 | 5,263 | 3.67 |
| Teesside Evening Gazette | 70,544 | 62,796 | 7,748 | 12.34 |
| Coventry Telegraph | 41,993 | 41,080 | 913 | 2.22 |
| Huddersfield Daily Examiner | 40,626 | 40,846 | -220 | -0.54 |
| Daily Post (Wales) | 37,900 | 37,520 | 380 | 1.01 |
Source: ABC
