ABC Consumer January – June 2014: Men’s Lifestyle
For the first time Newsline is reporting on combined print and digital (gross) figures for all magazine brands, as this is now ABC’s “headline figure”.
Although the separate figures for print and digital are revealed in the charts below, all copy will only reference combined data. As a result, please note that there is no comparable year-on-year data.
Free titles ShortList and Sport once again easily secured the top two spots in the January – June 2014 Consumer ABC results, with ShortList’s gross circulation up a healthy 15% period on period (PoP) to surpass 535,500.
While Men’s Health and GQ managed to maintain the third and fourth spots, both titles were down -2.9% PoP and -1.6% PoP, respectively.
The second greatest increase in gross circulation belonged to Square Mile, up 8% PoP, followed by lads’ mag Zoo, which was up 1.5% PoP.
There wasn’t such good news for lads’ mags elsewhere, however, with Bauer’s FHM down -10.3% across both print and digital. However, it was Men’s Fitness that recorded the largest decline in gross circulation, down -11.2% across the period.
| Print & Digital (Gross) | Total Print Circulation | Total Digital Circulation | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|
| Title | Publisher | Jan 14 – Jun 14 | % PoP | % YoY | Jan 14 – Jun 14 | % PoP | % YoY | Jan 14 – Jun 14 | % PoP | % YoY |
| Total | 1,565,526 | 1,524,546 | 40,980 | |||||||
| ShortList | ShortList Media Ltd | 535,505 | 15.0 | n/a | 535,505 | 0.2 | 0.2 | n/a | n/a | n/a |
| Sport | UTV Media plc | 304,160 | -0.0 | n/a | 304,160 | -0.0 | -0.5 | n/a | n/a | n/a |
| Men’s Health | Hearst Magazines UK | 207,254 | -2.9 | n/a | 196,894 | -3.0 | -3.4 | 10,360 | 0.2 | -13.8 |
| GQ | Conde Nast UK | 125,024 | -1.6 | n/a | 113,663 | -1.1 | -3.5 | 11,361 | -6.7 | -7.1 |
| FHM (For Him Magazine) | Bauer Consumer Media | 86,534 | -10.3 | n/a | 83,136 | -13.8 | -21.8 | 3,398 | n/a | n/a |
| Forever Sports Magazine | Haymarket Network | 62,277 | n/a | n/a | 62,277 | n/a | n/a | n/a | n/a | n/a |
| Esquire | Hearst Magazines UK | 58,538 | -2.4 | n/a | 52,859 | -3.9 | 0.1 | 5,679 | 14.3 | 6.4 |
| Wired UK | Conde Nast UK | 56,017 | -2.6 | n/a | 47,881 | -2.8 | -3.0 | 8,136 | -1.0 | 0.4 |
| Square Mile | Square Up Media | 51,918 | 8.0 | n/a | 51,918 | 8.0 | 6.0 | n/a | n/a | n/a |
| Men’s Fitness | Dennis Publishing Ltd | 48,323 | -11.2 | n/a | 48,323 | -4.0 | -15.0 | n/a | n/a | n/a |
| Zoo* | Bauer Consumer Media | 29,976 | 1.5 | n/a | 27,930 | -5.4 | -21.5 | 2,046 | n/a | n/a |
