CBS Outdoor UK signs new bus ad deal

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CBS Outdoor UK has signed a new five year contract with Abellio London and Abellio Surrey to manage the group’s advertising on its fleet of buses.


Abellio bus signage

CBS Outdoor UK has signed a new five year contract with Abellio London and Abellio Surrey to manage the group’s advertising on its fleet of buses.

This follows recent deals with Transdev London United, London Sovereign and Go-Ahead Group.

Abellio operate approximately 6% of the London bus market, carrying 2.1 million passengers per week, said CBS.

Jason Cotterrell, commercial director at CBS Outdoor UK, said: “Securing the five year relationship extension with Abellio London and Abellio Surrey is extremely important to us, as it further strengthens CBS Outdoor’s position as the leader in transport advertising in the capital.

“The relationship we have with Abellio is first class and we look forward to driving advertising revenues forward from their media asset.”



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