Sky Mobile to sponsor ITV’s Britain’s Got Talent

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April 14, 2023

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1 minute

In brief: Sky Mobile will sponsor the 16th series of ITV’s talent show Britain’s Got Talent, slated to return tomorrow (15 April).

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Ella Sagar Ella Sagar is a reporter for The Media Leader and leads our audio and out-of-home coverage. She joined in September 2021 and has a gold standard NCTJ. She previously wrote for the South West Londoner, Ealing Times, and The Hillingdon Times. At the University of Leeds, she received a First Class Honours Degree in French and Spanish with distinction in speaking and during her time there regularly presented radio shows on Leeds Student Radio, wrote for the student paper The Gryphon and was editor of Her Campus Leeds.

Sky Mobile will sponsor the 16th series of ITV’s talent show Britain’s Got Talent, slated to return tomorrow (15 April).

The sponsorship was agreed between ITV, Fremantle, Sky Mobile and Sky’s media agency EssenceMediacom.

It is a “360 package” with traditional idents alongside a variety of licensing rights, social media, and digital inventory.

Sky Mobile will also offer tickets to the show’s semi-final and final available for customers to win through its loyalty programme Sky VIP.