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Rita Ferro on Disney’s advertising strategy and competing with Big Tech

Rita Ferro on Disney’s advertising strategy and competing with Big Tech

16 Jul 2026 | Justin Lebbon

The president of global advertising for The Walt Disney Company sits down with The Media Leader at Cannes Lions.

How The Sun is developing its video strategy – with commercial revenue director Owen Griffiths
How The Sun is developing its video strategy – with commercial revenue director Owen Griffiths
16 Jul 2026 | James Longhurst and Jack Benjamin
How publishers are fighting to protect their copyright from AI companies
How publishers are fighting to protect their copyright from AI companies
16 Jul 2026 | Jack Benjamin
Netflix embraces publishers in ‘fit for TV’ push
Netflix embraces publishers in ‘fit for TV’ push
13 Jul 2026 | Jack Benjamin
What publishers can learn from NYT’s ‘solar system’ model – with global ads VP Tom Armstrong
What publishers can learn from NYT’s ‘solar system’ model – with global ads VP Tom Armstrong
13 Jul 2026 | Jack Benjamin
‘Fresh team, fresh approach’: Mail Metro Media on becoming a ‘modern broadcast publisher’
‘Fresh team, fresh approach’: Mail Metro Media on becoming a ‘modern broadcast publisher’
10 Jul 2026 | Jack Benjamin

Jellyfish CEO Nick Emery: ‘Traditional agencies are finished’

08 Jul 2026 | The Media Leader Staff

Watch: Emery sits down with The Media Leader France deputy editor-in-chief Vincent Thobel to discuss how AI is driving changes to agencies models that are incomparable to previous disruptions.

Is Sky’s acquisition of ITV necessary to compete with global platforms?

07 Jul 2026 | Jack Benjamin

Analysis: The acquisition is likely to draw close scrutiny from regulators. TV ad buyers favour the deal as a way to simplify TV planning and measurement, but downstream effects could compound.

Sky agrees to acquire ITV Media & Entertainment in deal worth up to £1.6bn

06 Jul 2026 | James Longhurst

The acquisition brings together the two companies’ broadcasting, streaming and advertising businesses, creating what both parties describe as a “commercial streaming champion”.

‘It’s not like we knowingly have bad ads’: Meta on ad fraud, teen safety, and why AI will not replace agencies

06 Jul 2026 | Jack Benjamin

Meta’s Derya Matras discusses her reaction to social media bans for under-16s and answers questions relating to harmful platform design, ad fraud, automating media and creative work, and the future of smart glasses.

Spotify ‘took some intentional pain’ to rebuild its ad stack. Is it paying off?

03 Jul 2026 | Jack Benjamin

Spotify’s VP of product discusses solving the ‘math problem’ of rising ad tier users but a fall in ad-supported revenue, and how Spotify has innovated its tech stack, measurement, and AI creative tools to attract more business.

Reddit an alternative to ‘sanitised and summarised’ AI search, says ads EVP

29 Jun 2026 | Jack Benjamin

Stephen Riad discusses why Reddit’s strong user and advertising revenue growth has stemmed from a desire for human connection, even as brands view the platform as core to their LLM strategies.

Universal Ads is live in the UK. Now what? With Channel 4’s Rak Patel

29 Jun 2026 | Jack Benjamin

In partnership with Channel 4, host Jack Benjamin sat down with the broadcaster’s commercial chief to discuss the launch of Universal Ads and why, in Patel’s words, TV offers an “oasis” for advertisers.

OpenAI wants $100bn of ad revenue. But it can’t ‘guarantee’ brand safety

25 Jun 2026 | Jack Benjamin

Benji Shomair, OpenAI’s VP of monetisation, speaks to The Media Leader about how OpenAI is rapidly iterating its fledgling ad platform.

Havas research finds 84% of brands are viewed with indifference by consumers

23 Jun 2026 | Jack Benjamin

The ‘Science of Desire’ research report, unveiled at Cannes on Tuesday, finds that brands should not compete for visibility, but rather desirability.

How AI, China and media consolidation is keeping the global ad market ‘buoyant’ – with WPP Media’s Kate Scott-Dawkins

22 Jun 2026 | Jack Benjamin

Host Jack Benjamin caught up with WPP Media’s global president of business intelligence to unpack the global ad market’s strong growth picture despite instability caused by war and energy cost inflation.

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