The VMAs is introducing “live shopping” for the first time, thanks to a partnership between Paramount Global and Shopsense AI. Viewers will be able to instantly shop the outfits they see on screen
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The Campbell Soup Company is rebranding as The Campbell’s Company
| Maria Iu
A new tool aims to improve diversity in image generation, while a blueprint is available to support companies to establish ethical AI policies.
Veteran media journalist Peter Kafka is relaunching his popular podcast, “Recode Media,” under the new name “Channels,” in partnership with Vox Media
The ongoing dispute between Disney and DirecTV has left millions of viewers without access to “Monday Night Football” game on ESPN, the presidential debate tonight is now at risk
Former Hyundai CMO Angela Zepeda is joining social media platform X Corp. as its new global head of marketing
| Maria Iu
DMPG will sit under Havas’ CSA data and tech consultancy division.
| Maria Iu
She becomes chief planning officer, a newly created position in North America.
Monumental Sports & Entertainment partners with TikTok as the Washington Capitals’ official sponsor
The new ad unit allows advertisers to position branded content alongside relevant curated programming and creative assets, maximizing reach and engagement on a large screen