Retail media could be seen as “the third wave of digital” after Google’s search and social with Meta, says Criteo’s chief revenue officer.
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Interview: The future of ads is allowing the user to choose their own adventure, argues Marty Krátký-Katz, whose company is trying to help publishers claw back money lost to ad-blocking.
In brief: Meta is freezing hiring and will restructure teams, including by reducing headcount.
In brief: Alisa Bowen has become president of Disney+ with immediate effect.
In brief: A class-action lawsuit has been filed against Warner Bros. Discovery alleging the company misled its shareholders about its streaming business and number of subscribers.
In brief: marketers running ads with Roku will now be able to deduplicate campaign reach and frequency across traditional TV, CTV, desktop, and mobile.
More than half of Americans plan to travel for the holidays, creating the potential for strong opportunities for OOH.
Google has announced a slew of updates to Search that will change the way users, shoppers, and advertisers will interact with the platform.
In brief: the figure represents around 1% of total videos posted on the platform, in line with previous reports throughout 2021.
In brief: Lionsgate is rebranding its international streaming service from Starzplay to Lionsgate+, while Amazon’s EPIX is rebranding to MGM+.