Over 1 million music streaming subscriptions were cancelled in the UK last quarter, according to new Kantar data.
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The Viacom veteran was has served as president and CEO of ViacomCBS Networks International since December 2020.
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Global, the media and entertainment group, has invested in tech startup, Odeeo, which specialises in non-intrusive audio ads in mobile games.
GroupM downgraded its 2022 ad business growth forecast from 9.7% to 8.4% but struck an overall optimistic tone about the state of the economy.
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The move would comprise a “third vertical” for the company that currently specializes in music and podcasts.