Over three quarters (77%) of viewers of the primetime Jan. 6 Committee hearing last Thursday were aged 55+, while 705,000 were 18-34.
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When used correctly, brands can leverage music and sound to create powerful, positive associations within their audience, The Future of Audio Europe heard.
The 3% downshift occurred as rising inflation and interest rates have shaken the global economy.
Nandini Jammi and Claire Atkin are taking aim at Fox News, adtech firms, and anyone who stands in the way of defunding harmful online actors.
Interactive smart speaker audio ads lead to a 25% increase in overall brain activity compared to standard audio ads, new research has found.
Netflix’s much-anticipated ad tier, in partnership with Microsoft, will launch in early 2023, the company revealed during its latest earnings call.
As Europe suffers under record-breaking heatwaves, GroupM has unveiled an effort to standardize the way carbon is calculated in advertising.
In-housing has been increasingly adopted by advertisers over the last two years, according to new research.
Audio advertising is increasingly being seen as a credible way for brands to reach gamers, but what is the right way to go about it?