The Media Leader asked various digital advertising experts for one word they would use to describe the current state of the digital advertising industry.
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The Brandtech Group, David Jones’ agency group, has announced a deal has been struck to acquire rival digital marketing group Jellyfish.
For the first half of the year, Havas Group’s revenues reached €1.26bn, up 19.9% year-over-year
Almost half (48%) of all survey respondents say they think the industry is facing its “worst-ever crisis” of talent.
Meta reported a first ever 1% year-over-year decline in quarterly revenue, as Sheryl Sandberg spoke in her last earnings call at the company.
Organic growth was particularly strong in North America thanks to the return of air travel over the last year.
The new solution within Google Ad Manager “gives buyers and publishers a privacy-safe way to verify that no hidden fees are taken”.
The move follows harsh criticism from Democratic campaign groups for refusing to run political ads on topics of abortion access, gun control, and climate change.