News sites perform best for time spent watching ads across gender and age groups, new research has found.
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Canada’s OOH marketing and measurement body chief Amanda Dorenberg discusses how tech will change outdoor advertising.
The moves come as part of the company’s plans to increase its workforce by 19% in the US to meet growing demand.
Fox News previously cut away from testimony against former President Trump during both of his impeachment trials.
Zenith has downgraded its global advertising expenditure forecast from expected growth of 9.1% to the still-high 8.0%.
In addition to the funding boost, Joe Marchese, general build partner at Human Ventures, will join the board.
The once excitable are now sober, but the recent downturn need not be a death knell for NFTs so long as brands proceed with caution.
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The ANA forecast notes that over half of loss due to fraud is attributed to click injection.
Havas Media Group and Lumen Research will create tools to plan, measure, buy and optimise attention on a global scale as part of a new partnership.