Anne Coghlan, Scope3 cofounder and COO, speaks to The Media Leader about what’s next for decarbonising the media industry and what are the biggest misconceptions about sustainability in advertising.
More Us articles
Major celebrities’ decisions to promote the Qatar World Cup are in the spotlight, but so are the streaming companies that seem so eager to feature them in softball documentaries, writes Stephen Arnell.
The Disney+ deal will bring the show on the same platform to more than 150 countries and unlock a major investment in centralised marketing efforts.
You might not be able to guarantee a pay rise, but you can put understanding into practical action.
When it comes to HR, there is no region or team small enough to warrant a blanket approach.
Mediatel Connected’s popular whitepaper “The who, what, where, why and how of podcast listening” has returned with new data from its exclusive Video & Voice survey, run by YouGov.
In brief: The BBC attracted an average of 6.25 million viewers for the opening match in the Fifa World Cup in Qatar.
In brief: Global revenues from advertising-funded video-on-demand services (AVOD) will more than double in the next six years, from $38bn.
In brief: Disney has brought back Bob Iger to run the entertainment and media giant, replacing Bob Chapek as CEO.
Screenvision’s CEO discusses the long-tailed recovery of cinemagoing and how cinema and streaming companies have become “strange bedfellows”.
