The industry is currently at a critical inflection point.
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The WFA-led coalition also announced new standards on ad placements, and a brand safety outline for the metaverse.
The code does not contain strong enough language to be considered anything other than “hollow promises for favorable publicity”, according to NewsGuard.
In an exclusive interview, the global CEO of IPG Mediabrands Daryl Lee talks about the shortlist for this year’s Media Lions.
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Businesses should not be afraid to create an environment where people want to be, not have to be.
Study also found that while older Americans (aged 50 and over) make up just 24% of US adult Twitter users, they produce 78% of all political tweets.
