CTV overtook mobile as the device with the greatest share of global video impressions according to Innovid’s Global Benchmarks Report.
Showing 2391-2,475 of 2,475
More Us articles
The Media Leader contacted several leading media companies to understand what policies are in place to support their employees.
What are media agencies telling the next generation of strategists?
Mike Bartels, North American director of marketing research & UX segment for eye tracking tech company Tobii, believes attention data will become ubiquitous and is surprised it has taken the advertising industry this long to catch on.
MediaSense has brought on board David Rigby, the former Capita executive and chairman of Brainlabs, as non-executive director.
More coverage of the best insights from the two-day Mediatel event will feature on The Media Leader in the coming days.
Recount Live is the latest example of the streaming platform’s attempts to expand its content offerings beyond gaming.
This is a daily digest of news stories from around the media world, updated by The Media Leader team, to ensure you’re 100% up-to-date.
Havas Media Group partnered with the IAE to offer their Certified Ethical Advertising Executive course to staff and clients globally at no cost.
The role of advertising in Twitter’s future is wholly entwined with how seriously its new owner takes content moderation.