In brief: Following its largest global media review in a decade, Nike has appointed IPG Mediabrands’ agency Initiative and independent agency PMG to share its reported $1bn media account.
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Revenue for Sky decreased 13.8% to $4.5bn in Q2, parent company Comcast reported in its earnings.
They include providing more data to independent researchers and the company’s oversight board.
Warner Bros. Discovery has announced its US ad sales leadership team, which will be lead by chief US advertising sales officer Jon Steinlauf.
The company now intends to begin phasing out third-party cookies in Chrome in the second half of 2024.
Meta reported a first ever 1% year-over-year decline in quarterly revenue, as Sheryl Sandberg spoke in her last earnings call at the company.
Organic growth was particularly strong in North America thanks to the return of air travel over the last year.
Candidates avoiding TV for fear of being ‘left-behind’ should reconsider.
The new solution within Google Ad Manager “gives buyers and publishers a privacy-safe way to verify that no hidden fees are taken”.
The overall subscription growth amounts to a 19% increase year-over-year.