TikTok has shut down in the US, but uncertainty remains over whether the ban will actually be enforced by the incoming Donald Trump administration.
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At a webinar hosted by The Media Leader, AI experts from Salesforce, Havas, ITV and Amplifi & Impact discussed the challenges businesses have been facing in integrating AI into working practice and risks worth considering for the near future.
XR’s Blair Robertson suggested that, while efficiency is crucial, it must be considered alongside efficacy.
Jack Benjamin hosts a panel of video researchers to unpack what is behind a “view” and how advertisers can cut through to increasingly attention-poor audiences.
Senior reporter Jack Benjamin will moderate this free webinar with panelists from Salesforce, Havas and Amplifi & Impact.
The acquisition steps up competition with rival Global, which moved into OOH in 2018.
Meta’s changes to its content moderation policy have sparked renewed concerns over brand safety. But analysts and strategists don’t expect brands to boycott.
Comcast’s new premium video ad solution follows a consensus over TV’s need to better compete for small and medium-sized businesses’ ad dollars.
Longley will work alongside COO David Graham, CFO Allison Gislason and CCO Mike Buckley.
Clegg is departing the tech giant after more than six years and countless defences of harmful platform policies. His replacement is a staunch Republican.