‘Truth decay’ is irreversible and we have to learn to deal with it. Advertisers, whose money funds the lion’s share of commercial media, can do a lot more.
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Researchers have shown how to reach sustained and profitable growth by making ‘adjacency moves’. What can media companies learn during this time of change?
In brief: Warner Bros. Discovery’s HBO dominated the Emmys Monday with 14 wins, ten more than any other network or streaming service.
In brief: A multi-billion pound lawsuit is being brought against Google in the UK and EU in which the tech behemoth stands accused of anticompetitive conduct in the digital advertising market.
In brief: sports publication The Athletic has launched advertisements across its website and mobile app, publisher David Perpich announced.
In brief: Immersive Ads are 3D portals that allow users to enter into a custom, branded game world.
In brief: The report comes as Instagram has stumbled in trying to compete more directly with TikTok.
In brief: Fox Television Stations joins NBCUniversal, Discovery, and WarnerMedia in tapping Comscore for viewership information.
How can we design hybrid working to better achieve that elusive work-life balance?
Young people are “selectively avoiding ‘narrow’ or ‘serious’ news, at least some of the time” to guard their mental health, according to a recent study.