A month after a landmark antitrust ruling against it, Google is once again facing off with federal prosecutors in a courtroom
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Tech billionaire Larry Ellison will control Paramount after Skydance merger
Analysis: Bluesky’s user base has grown substantially since X’s operations were suspended in Brazil last week. But publishers and brands have yet to fully embrace the platform and Meta’s microblogging competitor, Threads.
Pepsi is making a triumphant return to the arena, nearly two decades after the iconic ‘Roman Empire’ campaign captivated audiences. In this epic sequel, the brand joins forces with ‘Gladiator II’ and a star-studded lineup of NFL superstars
Advertisers are feeling bullish about the rest of 2024, according to an update to the 2024 Outlook Study released today by the Interactive Advertising Bureau (IAB)
YouTube announced today a new set of AI detection tools to protect creators from having their likeness copied and used in other videos
A massive data breach at Disney has exposed sensitive information, including financial details on Disney+ streaming revenue
Analysis: The new ad format would help Snap in its shift to grow lower-funnel revenue while better aligning its commercial model with its marketing strategy.
A net 26% of marketing professionals said they plan to reduce adspend on X in 2025, according to Kantar’s latest Media Reactions survey.
After CEO Linda Yaccarino declared earlier this year that the platform would prioritize video content, X has now officially launched a dedicated smart TV app