More Industry News articles

Digital buyers have noted higher effective CPMs on Android even though iOS may be the more effective mobile environment.

A new book, Sustainable Advertising, looks at how brands and agencies can help create a better future for all. Its authors discuss some action points.

The Media Leader Podcast: Is Pinterest little more than a social media platform for mothers who like arts and crafts?

The Sun’s managing director on why quality is more important than quantity in the digital age and the newspaper’s plans for a big year in politics and sport.  

Jack Benjamin, Ella Sagar and Nick Manning examine Warner Bros Discovery’s latest earnings, Reddit’s forthcoming IPO and why agency-client relationships at holding companies have become less transparent.

Miron intends to step down from the role in March 2025 and become chairman.

A potential lack of transparency and uncertain trust among consumers require careful media strategies.

The outdoor media owner reported $623m in consolidated revenue in Q4 2023.

The company has struggled to turn large audiences into reliable advertising and subscription revenue, industry sources say.

US pay-TV penetration will drop below 50% this year.