Oklahoma State football is the first college football team to incorporate QR codes onto player helmets, hoping to boost the team’s NIL and engage fans in a new way
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OpenAI is reportedly in talks to raise several billion dollars in a new funding round
After a decade-long wait, Snapchat has finally arrived on the iPad
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Analysis: Private equity could see an opportunity to invest in the league as streamers are likely to continue to bid up the price of media deals.
The “Very Demure, Very Mindful” TikTok trend has become a marketing sensation, with brands and celebrities quickly jumping on board
Dove has teamed up with tennis champion Venus Williams to launch the first-ever limited-edition version of its iconic product
Jason and Travis Kelce land a three-year contract with Wondery worth over $100 million for their hit podcast, “New Heights”
Edgar Bronfman Jr. has officially withdrawn his bid to acquire Paramount Global
Dentsu has announced a strategic partnership with Sports Innovation Lab to provide Dentsu clients access to sports audiences across all major publishers and platforms