More Industry News articles

Contentful, a marketing content platform, has signed a definitive agreement to acquire Ninetailed to deliver highly tailored customer experiences at scale

YouTube is firing back at TikTok’s growing e-commerce presence by deepening its partnership with Shopify

Netflix has closed its upfront advertising deal-making for the 2024-25 TV season at a “150% plus increase”

General Catalyst hires Arielle Gross Samuels, former global head of marketing at Blackstone

Streaming surged to new heights in July, capturing a record-breaking 41.4% of total TV viewing, according to Nielsen’s The Gauge™

Media executive Edgar Bronfman Jr. has submitted a $4.3 billion bid to acquire National Amusements, the controlling shareholder of Paramount

Netflix is taking its advertising game to new heights with a new partnership with Google that transforms the series “Emily in Paris” into a shoppable fashion extravaganza

SAG-AFTRA’s new deal with Narrativ ensures ethical AI use and fair compensation for actors’ digital voice replicas in ads

A bipartisan group is demanding answers from Meta after reports revealed the tech giant is still allowing advertisements for illicit drugs on its platforms

Media mogul Edgar Bronfman Jr. is preparing a bid for National Amusements, the controlling shareholder of Paramount Global