More Industry News articles

In an earnings call, Omnicom Group CEO John Wren insisted that even though advertisers have been looking for flexibility, they are “not walking away from their commitments”.

The second annual Future 100 Club is now open for nominations.

CEO Adam Singolda spoke to Omar Oakes about the company’s launch of Generative AI tech, what an adtech CEO does at Cannes all week, and what wannabe company founders must realise before starting out.

Interview: Itamar Benedy, CEO of in-game advertising company Anzu, hopes to bridge the gap between the needs of marketers and publishers. But can it deliver ads that don’t disrupt gamers’ user experience?

This month marks the 20th anniversary of the first podcast recording. The Media Leader asks industry figures and colleagues about their recent podcast discoveries and all-time favourites.

Nicola Kemp reviews ‘The Blend’, in which OMD UK’s managing partner and head of global growth Tobi Asare explores the first-person stories of ambitious, creative, and resilient women.

Advertisers can use its generative AI offering to produce content and copy for ad creative, including titles, images, and headlines.

Interview: Dominic Williams divulges how he hopes to transform his commercial team for a new era selling against AV content, and why advertisers aren’t ultimately concerned with the Mail’s controversial coverage.

The new Twitter competitor reached over 10 million users within hours of launch. What are users’ and advertisers’ first impressions?

Review: In ‘Adscam’, author and ex-agency CEO Bob Hoffman walks a fine line between trying to grab the ad industry’s attention while offering harsh criticisms that few may want to hear.