In brief: Brand Advance, the global diverse media network, has partnered with purpose-led ad platform Good-Loop to integrate proprietary green technology into its campaigns.
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3D cinema has had four attempts at establishing itself, but all have failed to stick. Why are some media tech doomed to unpopularity despite repeated attempts to foist them upon us?
In brief: BuzzFeed will use ChatGPT creator OpenAI’s publicly available application programming interface to create personalised content and quizzes.
Mudit Jaju, global head of ecommerce at WPP agency Wavemaker has left the company for a newly created global group role at Publicis Groupe.
Sky’s advertising revenue declined 9.6% in Q4 2022 and decreased 1.9% for the full fiscal year 2022 when excluding the impact of currency.
Brixton Finishing School, the DigiLearning Foundation and Lollipop Mentoring have created a campaign to make Cannes Lions more accessible and inclusive.
Simon Carr asks if Roblox and Fortnite are the new churches of the modern world.
The US Justice Department and eight states filed an antitrust lawsuit against Google on Tuesday.
Rupert Murdoch has decided against combining Fox Corp and News Corp in a letter to the two companies revealed by regulatory filings.
In the second part of a series on UK newsbrands that have launched in the US in recent years, the US Sun’s editor-in-chief and director of digital discuss takeaways from the 2020 launch.