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Partner content: The Ozone Project’s Danny Spears, takes us ‘under the hood’ of the alliance’s premium publisher infrastructure.

Streaming choice has exploded, but in opposition to many market expectations, consumers are planning to either increase or make no change to their current streaming service subscriptions

Pinterest becomes the first major digital platform to clearly define guidelines against climate change misinformation across content and advertisements.

Global media network Teads made $678m in revenue in the full year 2021, according to its latest financial results.

“Nielsen can’t grow new future products without diverting resources away from their highly profitable legacy ones; but to remain relevant they must do just that. Perhaps a PE firm is the best bet for Nielsen after all.”

With the gold rush comes risks that brands and media owners need to take into account while exploring the new frontier of NFTs.

Ebiquity has agreed to acquire two international media consulting and auditing companies.

At some point, sustained increased investment in a certain tactic will become inefficient. But how do you ensure budget is being optimised?

When you start to build a currency, you’re not doing it for the short-term. It must be enduring and stand the test of time, warns Professor Karen Nelson-Field.

Chris Rock wasn’t the only one to get a slap in the face last night. Apple just dealt a huge blow in the streaming wars, writes the editor.