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We must stop pretending that leaders advocating for four days a week or more in the office care about inclusion.

With entertainment on the move, it’s time to optimise — and monetise — engagement from consumers at home and on the road.

Sun Valley, Idaho is once again playing host to the annual Allen & Co. conference, an exclusive gathering, informally known as “summer camp for billionaires”

After months of merger discussions, Paramount Global and Skydance Media have reached “a definitive agreement” to form New Paramount.

Hasbro’s embrace of Prime Video’s new ad tier has proven fruitful, with both Peppa Pig and Play-Doh campaigns generating significant gains in sales, brand awareness, and customer acquisition

As Paramount reopens merger talks with Skydance Media, The Media Leader takes a look at what has happened so far.

The GARM and ANZ framework is a major step forward in our quest for better measurement and all parts of our industry will have an important part to play as it develops.

In an exclusive interview, Christian Broughton reveals talks with other publishers and why he’s optimistic about AI, US growth and the title’s first-party data strategy.

EverPass Media, the joint venture between the NFL and RedBird Capital Partners that owns the commercial rights to “Sunday Ticket,” acquired UPshow, a marketing platform that allows live sports to be streamed at commercial establishments

Novo Nordisk’s Wegovy, a weight-loss medication, has become a fixture on television screens across the country